Natalie Minyu Li

tech founder, visual artist, business strategist


Natalie Minyu Li founded Etoile Foundry, a company building software to empower human artists. The first product is currently in private beta.Offline, she works on projects in visual art, writing, film, and gaming. Her art is inspired by children's stories and street art culture. By juxtaposing playful characters with colourful doodles, she hopes to appeal to our optimistic inner child and encourage open-mindedness. Along with her own art exhibits and events, she supports other underrepresented artists in media / interactive entertainment through financial consulting, education, advocacy, and funding.Previously, she managed finance at Lionsgate Motion Pictures and HarperCollins Children's Books. Before pivoting to the arts, she worked on debt transactions at an advisory boutique and a global investment bank. Her team helped distressed hedge funds reach the first cross-tranche debt deal with Puerto Rico in its bankruptcy (her clients headlined in Bloomberg article).She's natively fluent in Mandarin Chinese / Cantonese Chinese and conversationally fluent in French.In her free time, you can find her rollerblading on the beach, drawing in cute coffee shops, or driving around LA looking for fluffy plushies. 🎀

Selected press & mentions

"Etoile & Natalie Minyu Li's Mission to Protect Artists from AI," Up Magazine"‘Women make awesome games.’ This camp helps them make more," The Washington Post"Turning Outdoor Dining Into Curbside Canvases," Munchies by Vice Media (Featured mural at 5:50)"Neighborhood Curbside Canvas Project Connects Artists with Restaurants," MOLD MagazineArtist Feature and Interview, All of It Volume II: Being"Local artists are transforming NYC outdoor dining set-ups," TimeOut NY (Featured mural)“Artists Transform Outdoor Dining Areas into Works of Art," Eyewitness News ABC7NY"Artists and Eateries Make Good Match in Tribeca's Curbside Canvas Project," The Tribeca Trib"Seen & Heard: More art at the curb," Tribeca Citizen"Neighborhood curbside canvas project," FREE THE MUSEUM"7 Women Of Color Artists Talk Creating In Home Studios In The Age Of Quarantine," Unpopcultr

Selected visual art events

Oculus World Trade Center Takeover - Group Exhibition - New York, NYSan Diego Comic Con Art Show - Group Exhibition - San Diego, CASuperfine! San Francisco Art Fair - Group Exhibition - San Francisco, CASolana Hacker House Chicago - Group Exhibition - Chicago, ILUnrevealed - Miami Art Week 2021 - The Kimpton Surfcomber - AR Group Exhibition - Miami, FLSuperfine! LA E-Fair - Virtual ExhibitionSoho Art Walks Halloween Edition - C.J. Yao Art Gallery - Live Painting/Group Exhibition - New York, NYCurbside Art Crawl - Curbside Canvas Mural Project - Art Crawl - New York, NYArt is the Cure - One Art Space Gallery - Group Exhibition - New York, NYCurbside Canvas Mural Project - That Bar - Brooklyn, NYCurbside Canvas Mural Project - Homemade by Miriam - New York, NY